
Campaign Strategy (Creative & Media)
Print (Newspaper/Magazine/Trade)
Outdoor (Billboards/Transit)
Broadcast (Radio/Television/Web)
Direct Mail (Specialty & Bulk)
Print Literature
• Annual Reports
• Newsletters & Publications
• Brochures, Folders & Catalogs
• Posters/Point-Of-Sale Displays
• Signage (Interior & Exterior)
• Mailers
• Packaging
CD-ROM/DVD Development
• Interactive Catalogs (CD/DVD/Web)
• Interactive Training (CD/DVD/Web)
• Digital Presentations (PowerPoint)
• Touch-Screen Design (Kiosks/PC)
Media Management
• Media Plan Development
• Media Research
• Media Scheduling & Placement
• Tracking & Analysis
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Well experienced in all aspects of advertising including concept, copywriting, design, photography, art direction, and production management, Klunk & Millan provides our clients with innovative marketing materials designed to succeed on a number of levels. Klunk & Millan brings with us more than 15 years of success in producing measurable results for organizations with a variety of goals.
print advertising
Carefully conceived and executed print campaign work is a cornerstone of the Klunk & Millan organization. As concepts take shape, special emphasis is given to innovatively defining individual clients and the products and services that represent each of them. Print campaign services include concept development, copywriting, design, art and photo direction, illustration, and digital preparation.
outdoor
The visual power of outdoor advertising, coupled with its exceptional reach, makes it a superb medium for messages directed to mass audiences. Klunk & Millan delivers both the creative spark that makes billboard messages irresistible and the media management expertise that ensures maximum value for your outdoor advertising dollar. We can turn this high-impact medium into one of your most effective marketing outlets.
radio & television
Through the distinctive demographics of individual broadcast outlets, radio and TV enable us to target very specific audiences in large numbers. Klunk & Millan creates impossible-to-ignore spots that push client messages through the clutter of broadcast advertising. Klunk & Millan harnesses exceptional creative material to specific marketing requirements and meticulously supervises every step of the production process.
direct mail
At Klunk & Millan, our direct-mail efforts focus on sharply defined audiences, with mailers that get opened and offers that get responses. Years of expertise allow us to create a potent package, select the right premium, provide multiple means of response, and perfect an offer that motivates action. Klunk & Millan also specializes in database formulation, mailing management, and response tracking.
print literature
As equally versed in concept and design as we are in production management, Klunk & Millan can expertly promote your identity through any number of mediums including brochures, catalogs, newsletters, and annual reports. Whether your needs demand a small-scale informational piece or a full-length publication, Klunk & Millan will create a finished product which truly reflects your mission.
interactive
From touch-screen presentations and comprehensive promotional videos to custom DVD applications, Klunk & Millan has the in-house capabilities and technical expertise needed to create multimedia presentation materials designed to present your organization in an exciting, interactive fashion. Multimedia options include promotional CDs, electronic catalogs, and touch-screen exhibit displays.
media management
Klunk & Millan’s media management services span the widest range of media outlets, from all traditional media to the latest new media opportunities. Our programs include extensive regional, national, and international work.
Under a media management plan designed to make optimal use of every appropriate advertising outlet, Klunk & Millan plans a media strategy for each campaign, researches all media advertising opportunities, monitors targeted markets and advertising, and performs careful post-buy analyses.
During our planning process, Klunk & Millan researches rates, ratings, reach and frequency levels, circulation comparisons, audience data evaluations, and competitive media reports. We then use our findings to generate the most effective media plan for your particular needs. |