A fully responsive website design allowed Crayola Experience to bring its world of color, chemistry, and technology to a whole new audience. With its fun, family-friendly mobile app, Crayola Experience was able to take its message of creativity to more children and families, even when they’re on the go.
Numbers are the language of business. For Crayola Experience, a combination of open-source consumer data, attendance volume, and sales projections provided the context needed for more informed business decision and more effective marketing. As a result, Crayola Experience achieved a measured increase in year-over-year attendance and a substantial boost in both season pass and group sales.