The Executive Forum of the Lehigh Valley, a professional networking group, received a LinkedIn 101 crash course at their bi-weekly meeting on February 21 at the Sands Casino and Event Center. Our very own Social Media Manager, Steve Groller, presented LinkedIn Best Practices ranging from user account setup to ways to engage with connections, member groups, and company pages.
Steve’s #1 LinkedIn Tip for Business Executives: Make LinkedIn part of your morning routine, just like you check your email. Interact with the platform once a day - whether that’s sending a connection invite or liking a post - to enhance your personal or business LinkedIn profile.